Shelley Walters – Keynote Speaker

Specialist trainer in sales performance and presentation delivery

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Specialist Subjects

  • The Future of Sales
  • ​Boosting B2B Sales Success
  • Unlocking Your Competitive Advantage
  • Maximising Sales Performance


  • English


Shelley Walters is one of today’s most dynamic and emphatic voices in the world of sales and specialises in guiding and enhancing the performance of an incredibly diverse array of sales teams. Inspired by the ability of the individual, Walters realised early on that one’s background needn’t dictate their path in life. That realisation, and many others along the way, helped her to see that we all have the potential to achieve more if we simply put the right steps in place to get there.

As an accomplished and awarded international corporate speaker and trainer, Walters’ engaging, dynamic and motivational style has captured audiences across the globe, from Africa and the Americas to Europe and Asia. With over 15 years of sales and presentation experience in both B2B and B2C environments, Walters brings unique insight and experience to her clients, some of it from unexpected places: a stint in radio addressing hundreds of thousands of people every morning taught her the ropes of presenting under pressure, thinking on her feet and entertaining, while delivering vital information. Naturally shifting this expertise to more focused audiences, delegates leave Shelley’s talks inspired and ready to approach their sales with renewed energy, focus and determination.

The last few years have only seen Walters broaden her ambition, working with the likes of Coca-Cola, Aon and BMW. As the founder and CEO of The Sales Counsel, she established a first-of-its-kind on the African continent: a remote sales education platform that empowers sales teams to deliver better results. As the host of The Shift Show podcast, she shares her experience and lively personality with an ever-growing audience. And as Walters continues to take on ever more interesting projects, she always remains true to her guiding principles and the belief that we can shed our self-doubt to achieve and surpass our potential.

Popular Talks by Shelley Walters

The Future of Sales

Why ignoring trends will cost you customers and revenue. Join keynote speaker Shelley Walters as she delves into the future of selling and explores the crucial role that technology will play in shaping the sales landscape. Your team will gain a deeper understanding of how customers perceive the value of sellers in a rapidly changing market and how virtual buying will impact the industry. With the rise of digital channels and the increasing availability of data, your team will learn how to harness the power of technology to drive sales success.
As sales evolves from experience-based selling to data-driven selling, this talk will provide valuable insights and strategies for staying ahead of the competition and adapting to the changing sales environment. Get ready to be inspired and empowered to drive meaningful change in your sales approach.

​Boosting B2B Sales Success

The Power of Artful Persuasion Backed by Neuroscience. The Neuroscience of Persuasion is a critical keynote for anyone looking to take their sales skills to the next level. This engaging presentation explores the latest research in neuroscience to uncover how the brain processes information and how it influences our decision-making. By understanding the brain’s inner workings, sales professionals can fine-tune their pitches, engage their audiences, and ultimately close more deals.
This keynote delves into the science behind persuasive communication and reveals key insights on how to craft a pitch that resonates with your audience. From overcoming objections to creating an emotional connection, attendees will leave with a deeper understanding of the psychology of persuasion and the tools to make their pitches more impactful. Whether you’re a seasoned sales professional or just starting out, this keynote is a must-attend for anyone looking to maximise their sales success.

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