Michele Wucker coined the term “gray rhino” as a call to improve people’s responses to obvious, probable, impactful –yet all-too-often neglected– risks. She sheds light on why some people step up to head off the dangers right in front of them, yet others let themselves and everyone around them get... Read More
Michele Wucker coined the term “gray rhino” as a call to improve people’s responses to obvious, probable, impactful –yet all-too-often neglected– risks. She sheds light on why some people step up to head off the dangers right in front of them, yet others let themselves and everyone around them get trampled.
In today’s volatile, uncertain world, Michele is a sought-after risk expert specialized in the global economy, public policy, decision-making, and governance. Formerly a think tank and media CEO, she founded the strategic advisory firm Gray Rhino & Company.
C-Suite executives, boards of directors, and business continuity teams apply her gray rhino theory across diverse industries: technology and AI, finance, human capital, education, logistics, mining, manufacturing, and cyber-security. So do central banks, securities regulators, and policymakers working on national security, technology, demographic change, and emergency response all around the world.
Michele is the author of four books including the influential global best-seller, The Gray Rhino, and the sequel, You Are What You Risk. The gray rhino has made headlines in more than 75 countries and 35 languages in articles about the COVID-19 pandemic; climate change; and post-pandemic financial fragilities. It inspired a lyric in the hit single, “Blue & Grey,” by the global K-Pop mega-phenomenon BTS.