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Keynote SpeakerMarcus East

Leading Technology Thinker, Former Apple and Google Executive, AI Innovator, Researcher and Author

Topics

Popular Talks

Navigating Disruption
The Ethics of Artificial Intelligence
How AI is changing lives
What's Next?

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Biography

Marcus East is a former Google executive and innovative technologist with three decades of experience at the forefront of disruption and is doing pioneering research into the use of AI at Pepperdine University. He has a genuinely unique perspective because he has worked on both sides of the disruption equation. Half of his career has been spent in Big Tech (IBM, Apple, and Google), creating disruptive technologies, and the other half in traditional organizations that are being disrupted, including Marks and Spencer, National Geographic, and T-Mobile.

This experience led him to write his forthcoming book “Working with Dinosaurs,” where he explores the challenges of riding the disruption wave, with a particular focus on Artificial Intelligence and Digital Transformation.

Notable achievements throughout his career include:

● Expert-in-Residence at the University of Oxford’s Foundry, helping to launch several AI-based ventures based on PhD research from the college.
● Developing the FROST platform that powers Comic Relief’s fundraising efforts, raising billions of dollars to save lives around the world.
● Creating the Accessibility and Digital Marketing Centers of Excellence within Apple IS&T, working across a global portfolio of world-class IT initiatives.
● Leading the Product & Technology functions at National Geographic, which introduced AI for the brand and the award-winning National Geographic app, powering its successful digital transformation.
● Was a Technical Director reporting to Google Cloud’s CTO, working on world-changing initiatives, including the building of the world’s first AI-based insurance syndicate.
● Architecting T-Mobile’s digital-first, AI-driven, data-informed strategy and roadmap.

Popular Talks by Marcus East

Navigating Disruption
Why are traditional companies struggling to generate returns from their IT investments, and how can they best navigate the current wave of tech disruption created by AI? This talk will present real-world examples of companies that have successfully navigated disruption and those that have fallen behind. Key Topics: – Case...

Why are traditional companies struggling to generate returns from their IT investments, and how can they best navigate the current wave of tech disruption created by AI?
This talk will present real-world examples of companies that have successfully navigated disruption and those that have fallen behind.

Key Topics:
– Case studies of successful disruption: Analyzing companies that have embraced new technologies and adapted their business models to thrive in the digital age.
– Lessons from failure: Examining the pitfalls of companies that failed to adapt to disruption and the consequences of inaction.
– Developing a roadmap for your disruption journey: Identifying key steps and strategies for navigating change and ensuring your organization’s long-term success, covering everything from AI use case identification to finding the organization structure and talent.
The Ethics of Artificial Intelligence
This is a thought-provoking talk on the ethical dimensions of AI and how they will challenge organizations’ use of AI. Marcus will explore the ethical considerations surrounding AI development and deployment, including bias, fairness, transparency, and accountability. Learn how to navigate the moral landscape of AI and build a responsible...

This is a thought-provoking talk on the ethical dimensions of AI and how they will challenge organizations’ use of AI. Marcus will explore the ethical considerations surrounding AI development and deployment, including bias, fairness, transparency, and accountability. Learn how to navigate the moral landscape of AI and build a responsible AI strategy for your organization.
How AI is changing lives
Marcus has been actively involved in using AI in health tech since his role as Expert-in-Residence at the University of Oxford’s Foundry, where he helped many brilliant scientists turn their ideas into business ventures. He remains an advisor or investor to many AI-driven pioneers, including: – Oxford Cancer Analytics is...

Marcus has been actively involved in using AI in health tech since his role as Expert-in-Residence at the University of Oxford’s Foundry, where he helped many brilliant scientists turn their ideas into business ventures. He remains an advisor or investor to many AI-driven pioneers, including:

– Oxford Cancer Analytics is pioneering early cancer detection using proteomics, achieving 96% accuracy for lung cancer from a small saliva sample.
– Ufonia, which is innovating with autonomous clinical conversations with patients that provide doctors with more significant insights – built by doctors for doctors
– Intelligent Lab of Fibre (ILOF) uses photonics and AI to create optical fingerprints, ushering in a new era of personalized medicine.
– Ki, the world’s first AI-driven insurance syndicate, developed by Google Cloud for Brit Insurance.

Marcus will use his experience working with these companies and others to explore how Data & AI will impact your specific industry and how it will potentially shape its future.
What's Next?
AI is the current buzzword and will undoubtedly radically change organizations and our lives. But what’s next? What future technological advances should CEOs and their leadership teams explore and prepare for to stay one step ahead of the competition? Marcus uses his experience in Google’s Office of the CTO to...

AI is the current buzzword and will undoubtedly radically change organizations and our lives. But what’s next?
What future technological advances should CEOs and their leadership teams explore and prepare for to stay one step ahead of the competition?

Marcus uses his experience in Google’s Office of the CTO to share insights on the next wave of technology, including Robotics, Quantum Computing, and Biohacking. This thought-provoking talk will leave the audience wondering about the future and considering how their strategy and organization may have to adapt to thrive in the next wave of tech transformation.