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Keynote SpeakerKate Ancketill

Global thought-leader in business futurism, Trend forecaster and board advisor to the world’s biggest brands

Kate Ancketill is the CEO and founder of trends, foresight and strategy consultancy GDR. For 25 years she has been the innovation partner to over 30 of the world’s largest brands, P&G, Tesco, Target, Sephora, Microsoft, Google, Samsung, Moet Hennessy, Costa Coffee, The BBC, Clorox and Lego. She uses GDR’s... Read more

Topics

Popular Talks

The future of consumer-facing AI for retail, brands and experiences
Age of Transformation: why all leaders need to be futurists, and how others do it
Consumer trends

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Biography

Kate Ancketill is the CEO and founder of trends, foresight and strategy consultancy GDR.

For 25 years she has been the innovation partner to over 30 of the world’s largest brands, P&G, Tesco, Target, Sephora, Microsoft, Google, Samsung, Moet Hennessy, Costa Coffee, The BBC, Clorox and Lego. She uses GDR’s professional research and strategy expertise to distil immensely complex global subjects into visually spectacular, crystal-clear narratives with actional take-outs. From climatic and economic headwinds to demographics and the advance of exponential technologies, she contextualises big shifts in consumer trends and demonstrates successful commercial adaptation, inspiring audiences with her optimism and giving them practical strategies for short and medium-term success.

Kate has been selected to speak for ten years running at the world’s largest retail tech show, the NRF (National Retail Federation)’s Big Show.

"Kate gets among the highest feedback for speakers at the NRF Big Show every year - that’s why we’ve invited her to give the trends keynote for nine years running." Chief Marketing Officer and EVP of Content and Strategy National Retail Federation

“I am from Brazil, the leader of one of the delegations, we are the biggest international delegation in NRF and everybody loves to listen to and learn with Kate. She is one of the Best speakers at NRF. We ask to put her on the main stage as a Keynote speaker. Hope that this happens for the next year.” Lu Carmo

“Kate is fantastic, brilliant, exceptional! A great speaker, who researches trends with unique depth and is always concerned with bringing the best and richest content, customized to each target audience” APAS

"Thank you SO much for today Kate- I have received so many RAVE reviews and much positive feedback! Also, your content was repeatedly referenced in the afternoons exercise on future ideas- so you really made an impact! Thanks again." Heather Muir, Nationwide

“Really enjoyed the presentation, my mind is blown! From the scary advances in robots/tech and how reliant we maybe become of them/it to personalised music in-store. Genuinely one of the most interesting presentations I’ve heard in a long time. Please can you sign me up to email updates?” Programmatic Operations Executive, ASOS

"Everybody loves to listen to and learn with Kate. She is one of the Best speakers at NRF. We ask to put her on the main stage as a Keynote speaker. Hope that this happens for next year." CEO

"It was a fantastic event and the feedback received was incredible. She has been our best speaker to date in terms of interest and questions." Fleur Copping, Fujitsu

"Fascinating and scary 9.25/10." A Meeting of Minds’ conference

"One word kept coming up and up again when attendees were commenting on your session – ‘wow’. " The Retail Bulletin Conference Director

Popular Talks by Kate Ancketill

The future of consumer-facing AI for retail, brands and experiences
Addressing physical and digital commerce, and everything in between.
We all know our economy, our jobs, the way we search, shop, and explore the world around us is changing faster than most people felt possible. There are going to be winners and losers, adopters and avoiders. Without utopianism, dystopianism...

Addressing physical and digital commerce, and everything in between.
We all know our economy, our jobs, the way we search, shop, and explore the world around us is changing faster than most people felt possible. There are going to be winners and losers, adopters and avoiders. Without utopianism, dystopianism or techie jargon, this presentation will explore how consumers are changing in the AI era. What will Gen Z expect from brands and experiences? How should we balance the opportunity for optimised personalisation, empathic customer service and agentic efficiency against the desire for authentic, human creativity and imperfection?
Age of Transformation: why all leaders need to be futurists, and how others do it
According to Google’s principle researcher and AI visionary, Ray Kurzweil, “We won’t experience 100 years of progress in the 21st century—it will be more like 20,000 years of progress at today’s rate”. Never before in human history have leaders needed to navigate such a fast-changing business landscape. Literally every leader needs to become...

According to Google’s principle researcher and AI visionary, Ray Kurzweil, “We won’t experience 100 years of progress in the 21st century—it will be more like 20,000 years of progress at today’s rate”. Never before in human history have leaders needed to navigate such a fast-changing business landscape. Literally every leader needs to become more future-focussed and adaptive to the AI wave that’s changing our world. As a business futurist for 25 years, Ancketill will demonstrate concrete outputs of future-focussed innovative cultures, and show how others create the conditions for continuous innovation, adaptation and success in this age of exponential change.
Consumer trends
How will upcoming generations live, work, travel, consume and spend their leisure time? What do businesses need to do to adapt to their changing needs?