Sahar Hashemi OBE Profile Picture

Keynote SpeakerSahar Hashemi OBE

Entrepreneur, Bestselling Author, Entrepreneur and Thought Leader, Founder of Coffee Republic and Co-Founder Buy Women Built

A visionary entrepreneur who has built three game-changing businesses, Sahar Hashemi turns ideas into brands and reignites entrepreneurial energy where it’s been lost. From revolutionizing coffee culture with Coffee Republic to building Buy Women Built into a powerful brand, she proves that momentum—not waiting for certainty—creates change. But in many organizations, that momentum is hard to find.  Too... Read more

Biography

A visionary entrepreneur who has built three game-changing businesses, Sahar Hashemi turns ideas into brands and reignites entrepreneurial energy where it’s been lost. From revolutionizing coffee culture with Coffee Republic to building Buy Women Built into a powerful brand, she proves that momentum—not waiting for certainty—creates change.

But in many organizations, that momentum is hard to find.  Too often, structures, processes, and habits built for a different era remain, even as customers, competitors, and industries evolve.  The result?  Ways of thinking and working that no longer match the speed of the world outside.  Entrepreneurial energy—the very force that drives innovation, momentum, and bold action—gets buried. It is lost under layers of process, fear, and the comfort of certainty. Leaders hesitate. Decision-making slows. Over-cautiousness takes hold. Customer connection fades. And with it, so does growth.

Sahar Hashemi knows how to ignite entrepreneurial energy—because she’s done it again and again. She has turned ideas from scratch into brands that disrupt industries and shift consumer behaviour.

She transformed the UK from a nation of tea drinkers to coffee lovers when she co-founded Coffee Republic, the country’s first US-style coffee chain. She changed consumer habits again with Skinny Candy, bringing sugar-free treats into the mainstream.

And now, with Buy Women Built (BWB), she has not just built a brand but a movement—one that is redefining how consumers and retailers see women built brands.

What started as a single tweet during the pandemic is now a commercial movement, transforming how consumers see women-built brands. With a community of 2,000+ women-built businesses generating over £2.5 billion in turnover, BWB is shifting buying habits at scale.  BWB launched the world’s first women-built “aisle” on Ocado, proving that visibility drives sales. Major retailers—including Whole Foods, QVC, Planet Organic, and TikTok Shop—have embraced BWB, integrating it into their stores and platforms.

Her pioneering book, Anyone Can Do It, was the first to strip away the myths of entrepreneurship and reveal its messy, real-world reality, inspiring thousands of entrepreneurs worldwide. It became the UK’s second highest-selling book on entrepreneurship.  Her insights into how bureaucracy, perfectionism, and the need for certainty kill momentum led to Start-Up Forever, a Financial Times Book of the Month, and a playbook for leaders to keep the startup spark alive—before it gets buried.

Her contributions have been recognized globally: a Young Global Leader by the World Economic Forum, a Pioneer to the Life of the Nation by Queen Elizabeth II, and an OBE for services to the economy and charity.  She has been a member of the UK Secretary of State for Business’ Entrepreneurs Forum and co-chaired UK Government Scale Up Taskforce with the Minister For Business.

Sahar doesn’t give audiences theory. She reconnects them to what they already have—the energy, creativity, and courage buried under old habits, process, and fear. Through powerful storytelling and real-world experience, she reignites the urgency to move, the boldness to act, and the deep connection to customers that fuels innovation and impact.

She doesn’t just talk about entrepreneurial energy—she makes people feel it. And when they feel it, they act.

"Sahar Hashemi has a gift for storytelling. These pages radiate the warmth and humour with which she has passionately spoken so many times about her own experiences as an entrepreneur and subsequent conversations with ‘big business’. There’s an oversupply of frameworks and tools at the disposal of the 21st century ‘intrapreneur’, but this common-sense canter through 10 habits and no less than 34 small but significant ‘shifts’ is a well-crafted wake-up call to the dormant entrepreneur in all of us. Inspiring, human, humble. Just like the author." Carl Nagel, Global Marketing Innovation Director, Jacobs Dowe Egberts
"Sahar was absolutely sensational. The perfect balance between personal and inspirational. So many learnings. Thank you" Dan Ram, Moderator, TED speaker, Speaker Coach
"Sahar, you are the talk of town! You were by far the best speaker of the day and people cherish you highly. Thank you so much for your contribution." Marcel Scacchi, Founder, Medtech
"What a fabulous talk. The team was on fire and we all enjoyed having you." Richard Saynor, CEO of Sandoz
"A very engaging and emotional presentation also confirmed by the high number of questions and comments from the team which for us, is a great achievement especially as it was virtual." Products Up
"Inspiring and actionable talk. The feedback has been tremendous" L’OREAL
"Her passion for innovation energises a room – it’s the equivalent of a double espresso from the coffee chain she co-founded" London Innovative Forum
"It was my absolute pleasure to have that conversation with you! I’ve received very positive feedback from people across the team, in fact someone on my own team said you were her favorite guest speaker she’s ever heard... she learned so much." Microsoft
"Sahar succeeds in reconciling the brain with the heart, through common sense. By far the most engaging and credible keynote speaker we have had over the years" Gruppo Campari
You truly galvanized people in the room into feeling they could and should make changes in their approach to work – which is precisely the outcome we wanted SKY
"Sahar Hashemi succeeds in reconciling the brain with the heart through common sense, thereby providing a toolkit to foster, build and maintain the entrepreneurial culture which established big companies need to survive in today’s world.” Bob Kunze-Concewitz, CEO of Campari Group
“That is a huge gift you have, to be able to open people’s minds in that way, believing they can do it, and giving them the tools on how to do it." SCHIPSTED Media
“Sahar Hashemi has a gift for storytelling. These pages radiate the warmth and humour with which she has passionately spoken so many times about her own experiences as an entrepreneur and subsequent conversations with ‘big business’. There’s an oversupply of frameworks and tools at the disposal of the 21st century ‘intrapreneur’, but this common-sense canter through 10 habits and no less than 34 small but significant ‘shifts’ is a well-crafted wake-up call to the dormant entrepreneur in all of us. Inspiring, human, humble. Just like the author.” Carl Nagel, Global Marketing Innovation Director, Jacobs Dowe Egberts
"Sahar was the best-ranked speaker at our conference and did an amazing session." The Coca-Cola Company Middle East
"What a fabulous talk – the team were on fire afterwards." Richard Saynor, CEO Sandoz
"We have seen a lot of Speakers over the years, and we really thought Sahar was excellent. A great storyteller, clear messaging and sign posting." BUPA
"Ratings from attendees concluded that 95% felt that Sahar provided insights on how to shift to an entrepreneurial mindset." The Bank of America
"Sahar was brilliant! Her story resonated well with business leaders." Aon
"Sahar was excellent and definitely stole the show. Her story was so raw, inspiring, relatable, back to basics and resonated a lot with our audience." Deloitte
"Your story is so inspiring, yet your mindset shifts are so practical, participants left the session clearer on what an entrepreneurial mindset is and how they can further adopt it." Director, Ontario Teachers’ Pension Plan
"The messaging was excellent and the delivery superb." Andy Gass, Chief Digital Officer, TD SYNNEX
"Sahar, you are the talk of the town! You were by far the best speaker of the day and people cherish you highly. Thank you so much for your contribution." Curaden, Switzerland

Popular Talks by Sahar Hashemi OBE

  • Creativity and innovation
  • Company Culture
  • Customer Service
  • Branding
  • Entrepreneurial Mindset