James Kerr – Keynote Speaker

Bestselling Author and High Performance Expert

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Specialist Subjects

  • Leadership
  • Teamwork
  • High Performance
  • Culture
  • Mindset
  • Beyond Adversity - building resilience in a volatile environment
  • Reboot - creating real connection in a socially distanced world
  • VUCA - creating an agile response to a changing world
  • Trust
  • Purpose
  • Legacy: What The All Blacks Can Teach Us About The Business Of Life


  • English


James Kerr is a superb presenter and a natural storyteller who speaks on a mixture of topics including sports psychology, leadership practice and organisational science, with a compelling narrative. Kerr is the author behind the global best-seller Legacy, revealing the simple secrets of success behind some of the world’s elite business, sports and military organisations. In Legacy, Kerr unpicks the secrets of the world’s most successful sporting team, the All Blacks. The book has been described as ‘seminal’ by the Independent newspaper and ‘unputdownable’ by Bloomberg. The Daily Telegraph newspaper called it the ‘modern version of Vince Lombardi’s guides to coaching’ and says ‘for those searching for genuine keys to team culture, it is manna from heaven.

James Kerr explores the driving forces behind best teams to extraordinary results including a focus on excellence, a collective commitment, a high degree of autonomy, trust and individual initiative, compelling communication, individual accountability, integrity and humility, all underpinned by a climate in which ‘leaders create leaders’. There is an impressive list of teams and corporations that have sought Kerr’s expertise including, US and UK Tier One Special Forces, Formula 1 teams, America’s Cup crews, Premier League football managers, Olympic Performance Directors, Google, PayPal, Dyson, Red Bull, Shell and Boeing.

As well as small, elite teams, Kerr addresses the specific challenges faced by larger, more diverse organisations today: including the impact that female leaders can have in previously male dominated environments, the challenges of engaging millennials, the shift from a transactional towards a transformative leadership style, personal leadership, ethics and integrity, marginal gains and incremental improvement, values and vision-setting, and resilience in adversity

He is currently working on two books: Where the Earth Meets the Sky is about the Everest basecamp disaster and what it takes to overcome adversity in order to reach the top. The Legacy Workbook, a Curriculum for Change, addresses the practical challenges leaders face in implementing change. He regularly advises elite clients on galvanising teams, resetting standards, and rebooting a winning culture and mindset.

As well as keynotes and inspiring team talks, James Kerr also runs highly interactive LegacyLabs – masterclasses in which participants design their own high performance culture and personal leadership story. In these sessions, Kerr challenges participants to first design, and then take responsibility for delivering, the marginal gains that deliver breakthrough results. Acting as a creative catalyst, Kerr unlocks the latent potential within the team, helping develop agility, resilience, connection, cohesion and common purpose.

Popular Talks by James Kerr


– what is the ideal model for leadership today;
– how do leaders iterate leaders; giving voice;
– inspiring and motivating;
– leading in a hybrid world;
– female leadership;
– the coach-CEO;
– being a leader;
– coping with change;
– creating vision;
– developing a culture of continual high-performance.


– what are the key characteristics of a high performing culture;
– creating a high performing culture;
– the value of values;
– establishing clarity of vision;
– understanding the power of purpose; diversity and inclusion;
– dealing with ‘dickheads’;
– selecting and managing a great team;
– creating a climate in which everyone flourishes;
– rebooting after failure;
– culture and organisational change;
– creating norms and standards;
– winning after winning.

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