Benita Matofska is a world-leading expert, speaker and agent provocateur renowned for her ability to captivate audiences worldwide with her knowledge, dynamism and insights on social innovation, sustainability and changemaking. An award-winning social entrepreneur, she is recognized as a global expert in social change and the Sharing Economy.
Benita is the author of Generation Share, a ground-breaking book and the world’s largest collection of inspiring stories of the changemakers transforming society and the economy. She is the founder of global non-profit The People Who Share and the creator of Global Sharing Week, an annual campaign reaching over 100 million people worldwide.
Driven by a passion to create global change and transform business into a force for good, Benita delivers her unique insights to people and companies seeking to future-proof their businesses by helping them to become changemakers. In a world with challenges such as Covid-19 and climate change, Benita ensures businesses stay relevant and secures their future by enabling them to create social and environmental value. Based on a decade of research, Benita uses social innovation techniques and global intelligence to inspire transformation for businesses, people and planet.
Benita Matofska is a seasoned public speaker and has spoken to audiences worldwide including: VF Corp International Marketing Event, IKEA Global Home Furnishings Forum, AMEX Leadership Academy, European Outdoor Group Summit, M&S Festival of the Future, Virgin Innovation Sessions, European Cities Marketing Summit, Global Women’s Forum, LSE, RSA, RCA, Global Entrepreneurship Congress, FT European Sharing Economy Summit, European Parliament, TEDxFrankfurt, UNESCO, the House of Commons, House of Lords and Number 10 Downing Street.
Benita’s incredible 30-year career has also seen her receive multiple awards including: Ogunte Best Social Business Leader UK and World, Natwest Venus Entrepreneur of the Year Award, Inspirational Woman of the Year and the Cabinet Office/Nesta Innovation in Giving Award. She is also an RSA fellow, a blogger and social commentator and features regularly in the international media.
The world has been upended. The Coronavirus pandemic has impacted people, communities and businesses in ways we could have never previously imagined, exposing fault lines in our economy and the very foundations of our society. We now have an opportunity to ‘choose well’, to reimagine how we live, work and play, to address our weaknesses, to tackle inequality, to embed sustainability and build back better.In this talk Build Back Better: How to Become a Changemaker, Benita delves deep into the world of changemaking to reveal how businesses, communities and individuals can rebuild in a way that rather than plaster over our fissures, seeks from the outset to create for people and planet. With insights from world-leading changemakers, plus research and content worth sharing this session will help you on your journey to Build Back Better and become a changemaker company of the future.
Benita’s ground-breaking book Generation Share, published by Policy Press and based on a decade of research, is the world’s largest collection of inspiring stories of the changemakers transforming society and the economy.Through stunning photography, social commentary and interviews with social innovators, Generation Share reveals what it takes to change society through social entrepreneurship, activism and changemaking.The Generation Share world tour has included 30 locations to date including: London, Paris, Barcelona, Lisbon, New York, Amsterdam, San Francisco and Mumbai. 2021 sees the launch of the Generation Share Digital World Changemakers Tour, with a series of online events focussing on changemakers in countries ranging from Morocco to Japan. In this talk, you’ll meet the woman saving the lives of slum girls in India, the innovators changing the fashion industry and the UK entrepreneur who has started a food sharing revolution. Generation Share brings to life the social change phenomenon causing the most significant shift in society since the Industrial Revolution.
For the last 10 years, Benita has been researching and collecting stories of changemakers worldwide. In this session, she will reveal the six key traits of a changemaker, what it takes to drive societal transformation and how companies can become changemaker brands and survive in challenging times.
In 2021, companies cannot survive by creating commercial value alone; Covid-19 has demonstrated that business is far from usual. With global health challenges, the climate crisis and social uncertainty, businesses cannot ignore social and environmental factors. This keynote explains how companies can create tripartite value, by becoming rebel innovators, channelling the power of purpose, changing lives and ensuring their future in the process.
The Sharing Economy is causing the greatest societal shift since the Industrial Revolution and is the biggest business trend of all time. Any company or organization can participate; they just need to know how. In an era where collaboration is all, global Sharing Economy expert Benita lifts the lid on the myths and secrets of this disruptive trend and demonstrates why having a Collaborative Advantage is essential for every business.
Innovation and new technologies have disrupted, created and destroyed traditional markets. In this session, Benita gives an overview of the latest business model innovations, future trends and shows how you can build a sustainable business fit for future.
In 2021, for companies to survive, they need the kind of leaders who are not only able to navigate uncertainty but can lead change. Drawing on years of research, Benita Matofska talks about how to develop the changemaker leaders that can take your company into the future. Drawing on the many leadership programs and organisations that Benita has been involved in over 30 years, she provides the key insights to developing the responsible and social leadership skills your company needs to be ahead of the rest.
You would be forgiven for thinking that in 2021, the world is more divided, more challenged and less equal than it was 20 years ago. But the reality is far different. Poverty, social mobility and community cohesion have changed dramatically – for the better. The Covid crisis has shown that as businesses, individuals and communities there is much we can do to reverse the impact of climate change. But these aren’t stories that makes the headlines. In this fascinating talk, Benita uses a decade of research to explore the impact of a continuous negative narrative on society, the economy and the planet at large. Based on new evidence, she shows that we have more in common than we know and reveals what we as companies, charities and communities can do to change the narrative and in doing so change the world.
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