Benita Matofska – Keynote Speaker

Global expert in social change, author, speaker and agent provocateur

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Specialist Subjects

  • Build Back Better: Survival in an Uncertain World
  • Generation Share
  • Changemaking the Future: Anatomy of a Change-Maker
  • Become a Life Changing Brand: Rebel Innovation and the Power of Purpose
  • The Sharing Economy and Collaborative Advantage
  • Business Model Innovation, Sustainability and Future Trends
  • Future Leadership: Develop the Leaders who will Future-Proof Your Company
  • Change the Narrative, Change the World



  • English


Benita Matofska is a world-leading expert, speaker and agent provocateur renowned for her ability to captivate audiences worldwide with her knowledge, dynamism and insights on social innovation, sustainability and changemaking. An award-winning social entrepreneur, she is recognized as a global expert in social change and the Sharing Economy.

Benita is the author of Generation Share, a ground-breaking book and the world’s largest collection of inspiring stories of the changemakers transforming society and the economy. She is the founder of global non-profit The People Who Share and the creator of Global Sharing Week, an annual campaign reaching over 100 million people worldwide.

Driven by a passion to create global change and transform business into a force for good, Benita delivers her unique insights to people and companies seeking to future-proof their businesses by helping them to become changemakers. In a world with challenges such as Covid-19 and climate change, Benita ensures businesses stay relevant and secures their future by enabling them to create social and environmental value. Based on a decade of research, Benita uses social innovation techniques and global intelligence to inspire transformation for businesses, people and planet.

Benita Matofska is a seasoned public speaker and has spoken to audiences worldwide including: VF Corp International Marketing Event, IKEA Global Home Furnishings Forum, AMEX Leadership Academy, European Outdoor Group Summit, M&S Festival of the Future, Virgin Innovation Sessions, European Cities Marketing Summit, Global Women’s Forum, LSE, RSA, RCA, Global Entrepreneurship Congress, FT European Sharing Economy Summit, European Parliament, TEDxFrankfurt, UNESCO, the House of Commons, House of Lords and Number 10 Downing Street.

Benita’s incredible 30-year career has also seen her receive multiple awards including: Ogunte Best Social Business Leader UK and World, Natwest Venus Entrepreneur of the Year Award, Inspirational Woman of the Year and the Cabinet Office/Nesta Innovation in Giving Award. She is also an RSA fellow, a blogger and social commentator and features regularly in the international media.

Popular Talks by Benita Matofska

Build Back Better: Survival in an Uncertain World

The world has been upended. The Coronavirus pandemic has impacted people, communities and businesses in ways we could have never previously imagined, exposing fault lines in our economy and the very foundations of our society. We now have an opportunity to ‘choose well’, to reimagine how we live, work and play, to address our weaknesses, to tackle inequality, to embed sustainability and build back better.In this talk Build Back Better: How to Become a Changemaker, Benita delves deep into the world of changemaking to reveal how businesses, communities and individuals can rebuild in a way that rather than plaster over our fissures, seeks from the outset to create for people and planet. With insights from world-leading changemakers, plus research and content worth sharing this session will help you on your journey to Build Back Better and become a changemaker company of the future.

Generation Share

Benita’s ground-breaking book Generation Share, published by Policy Press and based on a decade of research, is the world’s largest collection of inspiring stories of the changemakers transforming society and the economy.Through stunning photography, social commentary and interviews with social innovators, Generation Share reveals what it takes to change society through social entrepreneurship, activism and changemaking.The Generation Share world tour has included 30 locations to date including: London, Paris, Barcelona, Lisbon, New York, Amsterdam, San Francisco and Mumbai. 2021 sees the launch of the Generation Share Digital World Changemakers Tour, with a series of online events focussing on changemakers in countries ranging from Morocco to Japan. In this talk, you’ll meet the woman saving the lives of slum girls in India, the innovators changing the fashion industry and the UK entrepreneur who has started a food sharing revolution. Generation Share brings to life the social change phenomenon causing the most significant shift in society since the Industrial Revolution.

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