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Keynote SpeakerAlex Atherton

Generations Speaker, experienced educator and leadership coach

Alex Atherton is an award-winning speaker, author, experienced educator and leadership coach. He worked in education for 25 years, mostly as a secondary school headteacher in large inner-London comprehensives. He is the ex-headteacher who heard the word ‘snowflake’ once too often to describe his former students. He is the author... Read more

Topics

Popular Talks

Recruiting & Retaining Gen Z
Managing the Multigenerational Workplace
Understanding Gen Z

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Biography

He is the ex-headteacher who heard the word ‘snowflake’ once too often to describe his former students. He is the author of the book, The Snowflake Myth, published in 2025.

Alex spent over a decade immersed in the mindset of this misunderstood generation, getting to the core of what makes them tick.

He blends his experiences, research, and a hefty dose of reality to shatter the myths around Gen Z. He equips leaders and managers with proven strategies to overcome generational divides and effectively recruit, develop, and retain top young talent.

"Alex was fantastic - he helped us understand what tangible steps we can take to be a great employer for Gen Z. His passion also really shone through which made him a very engaging speaker." Ben Bramhall - XPS Pensions

"We are about to be big recruiters of Gen Z. Alex gave our Leadership Conference a fascinating presentation, there were a lot of ‘oh...yeah!’ moments. We now realise that we need to work with the next generation to make our company a great place to work and a great place to stay’." Meg Fox - National Grid

"Alex is well-versed in the challenges and opportunities for Generation Z. He is a focused, articulate speaker with a fantastic appreciation of his material delivering a practical session full of value and information to act upon." Paul Andrews – Family Business United

"Alex has a very engaging style as a speaker. His background meant his insights were grounded in real experience and a genuine respect for the young people he is advocating for. He was the highest rated external speaker across the whole event." Kate Edwards - NAFD

"It’s been a long time since I listened to a talk when I found myself making so many notes. Alex presents with such passion on a subject area that he is clearly well-informed about. I was that impressed I have asked him to key-note speak at our annual conference." Graham Ravenscroft – Gateway HR

"I just wanted to express my gratitude for coming to speak with us today. I was so inspired and as a Gen Zer about to start their first leadership management position here, you helped me feel heard, valued and listened to. I found myself nodding with everything you said. Thank you so much." Newly promoted Gen Z

Popular Talks by Alex Atherton

Recruiting & Retaining Gen Z
Attracting and keeping top Gen Z talent has become one of the greatest challenges for organisations, with traditional methods of recruitment no longer effective and retention issues more acute than ever. This talk identifies their key characteristics and the solutions organisations can use to recruit and retain the best of...

Attracting and keeping top Gen Z talent has become one of the greatest challenges for organisations, with traditional methods of recruitment no longer effective and retention issues more acute than ever. This talk identifies their key characteristics and the solutions organisations can use to recruit and retain the best of this generation in any industry.
Managing the Multigenerational Workplace
For the first time in history, organisations have four or more generations working side by side, sometimes spanning more than 50 years. In this talk, Alex demonstrates not only how to overcome the challenges from multiple generations in your workforce but use them to move the organisation forward, and faster.
Understanding Gen Z
Generation Z is poised to reshape the workplace with their unique perspectives, values, and expectations. In this talk Alex uses his original research to describe the key characteristics of Gen Z and the strategies organisations can implement so that leaders and their young staff can get the best out of...

Generation Z is poised to reshape the workplace with their unique perspectives, values, and expectations. In this talk Alex uses his original research to describe the key characteristics of Gen Z and the strategies organisations can implement so that leaders and their young staff can get the best out of each other.