Peter Draper is a veteran of the sports marketing fraternity, having spent close to 30 years developing and implementing commercial programmes with sport at their core. He cut his commercial sporting teeth at the English Basketball Association, successfully leading the commercial sponsorship and media development programme and working with brands... Read more
Peter Draper is a veteran of the sports marketing fraternity, having spent close to 30 years developing and implementing commercial programmes with sport at their core.
He cut his commercial sporting teeth at the English Basketball Association, successfully leading the commercial sponsorship and media development programme and working with brands such as Guinness, Kellogg, Rotary Watches, Channel 4 and The Prudential.
In 1986 he moved “brand side” to Umbro Sportswear where he became European Marketing Director. In a 13 years stint he helped the challenger brand grow revenues from £16m to over £400m operating in over 40 countries. In that time he worked with professional football and rugby clubs as well as sports governing bodies and the media,including The FA, The Brazil Football Federation(CBF),Inter Milan, Ajax, Manchester United, BBC TV,and Pele.
In 1999 Peter Draper left Umbro to become Manchester United’s first Group Marketing Director,leading their commercial development across sponsorship, licensing, membership, retail marketing, international tours and new media, a position he held for 7 years.
His abilities to develop engaging commercial programmes resulted in major agreements for Manchester United with brands such as Nike, Pepsi, Budweiser, Air Asia, Sun Microsystems, Smirnoff, Vodafone, Audi and the New York Yankees.
Peter Draper left Manchester United in 2006 to start his own consulting business and has since worked with businesses and brands as diverse as Diageo, RBS, Lacoste, Doc Martens, The Savoy Hotel, Mercedes-Benz, Singapore Tourist Board, The National Trust, Dynamo Moscow and award winning author J K Rowling on her digital business “Pottermore”.
It is this diversity of experience that makes Draper such a renowned presenter on the business of sport. He has a strong understanding of the needs of brands, rights holders and consumers, with a particular and personal interest in “putting customers first” with a view to delivering “great customer experiences and superior customer service”.
Tell us about your event, one of our consultants will reach out within 24 hours.
You can book Peter Draper through London Speaker Bureau by submitting the enquiry form on this page or calling our team. One of our consultants will respond promptly with Peter's current availability, speaking fees and any specific requirements for your event.
Peter Draper's speaking fees depend on the event format (in-person or virtual), the location, the length of the engagement and the level of customisation required. Please contact London Speaker Bureau for an up-to-date fee quote for Peter tailored to your event.
Peter Draper speaks on a range of business, leadership and industry subjects. Talks can be shaped around your audience, industry and strategic objectives - share your event brief with London Speaker Bureau and we will work with Peter to align the content with your delegates and goals.
London Speaker Bureau can book Peter Draper for events worldwide, subject to Peter's schedule. Please send us your event date, location and format and we will confirm availability and handle travel and logistics on your behalf.
Virtual and hybrid keynotes are now a standard part of the speaking industry. Please contact London Speaker Bureau to confirm whether Peter Draper is available to deliver a virtual session for your event and on which platform (Zoom, Microsoft Teams, a bespoke studio or your own).
Most keynote speeches run between 45 and 60 minutes, often followed by a 15-30 minute Q&A. Other formats - shorter conference slots, panel appearances or longer workshop sessions - may also be possible. Share your agenda with London Speaker Bureau and we will confirm what Peter can accommodate.
London Speaker Bureau will brief Peter Draper on your audience profile, sector and objectives so the keynote can be shaped around your event. The level of customisation possible depends on the speaker and the lead time - contact us with your brief and we will confirm what Peter can offer.
Peter Draper delivers keynotes in English. This profile may not list every language available; ask London Speaker Bureau to confirm. If you require simultaneous interpretation or a multilingual format, please mention this in your enquiry and London Speaker Bureau will arrange it for you.
Peter Draper's areas of expertise include a range of business, leadership and industry subjects. To get a clear sense of Peter's style, credentials and how they engage an audience, please review the biography, popular talks and any videos or testimonials shown on this page, or request a detailed speaker brief from London Speaker Bureau.
Peter Draper can be booked through London Speaker Bureau for corporate conferences, leadership events, internal team meetings, association gatherings and private client engagements where expertise in a range of business, leadership and industry subjects is relevant. Details of Peter's background and previous engagements are included in the biography above; contact us if you would like a more detailed list of past clients or case studies.
Beyond keynote speeches, many of the speakers on our roster also take part in workshops, executive masterclasses, panel discussions and fireside chats. Contact London Speaker Bureau with your preferred format and we will confirm what Peter Draper is able to offer alongside or instead of a keynote.
We generally recommend enquiring at least three to twelve months in advance to secure your preferred date with Peter Draper, particularly during peak conference seasons. Where possible we also accommodate shorter lead times - please contact London Speaker Bureau to check Peter's current availability for your dates.