Cate Trotter – Keynote Speaker

Head of Trends at Insider Trends

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Specialist Subjects

  • The Future of Retail
  • Customer Experience
  • Key Retail Trends
  • Future-proof Retail Ecosystems
  • Post-Digital Retail
  • How to Thrive in an Exponential World
  • Technology In Retail
  • The Sharing Economy
  • Innovation


  • English


Cate Trotter is the Head of Trends at Insider Trends, a leading London based retail futures agency. At Insider Trends, Cate has helped brands such as Chanel, Galeries Lafayette, Marks & Spencer, Swarovski, Fujitsu, Metro Group, Samsung, Jaguar Land Rover, Mercedes, Puig, Nike, Lego, Johnson & Johnson, Levi’s and EE innovate and create world-leading retail ecosystems.

Cate frequently works with senior team members – including Unilever’s CEO, the General Manager of L’Oreal France, Mega Image’s CEO, House of Fraser’s CEO, Clarks’ Managing Director, Tom Tailor’s CEO, Carrefour’s Chief Operations Officer and the board of Hugo Boss.

She is a very experienced speaker, regularly making keynote presentations to audiences of up to 800 people. In the past 12 months, she has given presentations in 11 European countries, as well as Peru, Colombia, Guatemala, Honduras, Nicaragua, Mexico City and New York.

Cate Trotter’s experience of setting up two successful businesses in her twenties led to her being named a Future 100 and Startup 100 entrepreneur. She’s been quoted 4 times in Forbes magazine and is a RetailWire BrainTrust expert. LinkedIn named her one of the top 15 most listened to professionals in the UK. Vend ranked her as the world’s 26th most influential professional in retail.

Cate combines unique, powerful insights with solid data, presenting them in a no-nonsense way. She uses inspirational case studies to show how audiences can tap into these trends and get ahead. Cate’s presentations draw on her personal connections and interviews with retail innovators, as well as first-hand experience of the world’s best retail spaces. This enables her to develop fresh perspectives that challenge and enlighten audiences.

Each of Cate Trotter’s presentations are developed according to the client’s brief, interests, themes and challenge. This means each presentation provides as much value, insight and impact as possible. Any presentation can be followed by a workshop, helping groups turn trends and insights into an action plan that will work for their business. The value from these actions mean that the session will pay for itself many times over.

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